Thermal printer market scale will reach 2021 in 39 billion

According to the latest market report SmithersPira, thermal printing industry to achieve sustained development and growth, and constantly looking for new markets and applications.
 
In 2016, thermal printing technology in the global market eventually scale is expected to be $31.8 billion. , according to the forecast to 3.9% average annual growth rate will reach $38.9 billion in 2021.
 
The market growth is due to some trends and the continuous development of business opportunities, driven by the SmithersPira sure has the following five push trend:

In 2016, retail and manufacturing accounts for 53% of the world's thermal printing requirements
 
Customer service
 
Compared to other printers, thermal printers, faster, more quiet, produce higher quality. But at present, the thermal technology has been in the shop, newsstand, lottery terminal to replace the old transaction processing technology such as standing, greatly satisfy the customer's needs and experience.
 
There are two additional advantage. First, direct thermal receipt can better represent the image, as in the ATM machine in check. Another advantage is that it can serve as a thermal print double-sided, environmental advantages, gradually be accepted. By retailers used in promotional coupon and the back of the receipt, valuable product information on the print. And it has become a part of daily sales, enhance the interaction with customers, and can effectively promote more products sales.
 
Another recent development is the use of portable printers in mobile point-of-sale applications, such as in the convenience store high flow time to speed up the service, etc.
 
The improvement of production efficiency
 
The most compelling, able to motivate the user to select the cause of the thermal printer is that it can drive the productivity improvement. This is the advantage of automatic identification and data collection technology - is mainly used barcode, smart CARDS and smart tag. The AIDC technology improve the production efficiency, including:
 
Automated manual process, such as data input
 
Improve the accuracy of the data
 
By speeding up information processing, shorten product time to market
 
Through computer tracking and locating, eliminate excess inventory and loss
 
Bar code has become a leading global tracking and tracing technology, in the future will be more widely used. North America, Western Europe and Japan, have very good permeability, expected future growth will be transferred to the underdeveloped and underserved areas, such as Asia, eastern Europe and Latin America, the United States.
 
anti-counterfeiting
 
According to the analysis of the international chamber of commerce, counterfeit and pirated products of the total global economic value as high as $650 billion a year. Manufacturers and brand owners are working on a variety of measures, to determine the real products, and to protect their markets and customers.
 
Contains unique ink or nanoparticles specialized in thermal transfer ribbon anti-counterfeiting printing and thermal transfer technology development. A similar technique can be used to protect the important files - such as passport and driving license. Added security features to guide the heat medium, such as photocopying without replay watermark, is another kind of the development of the security application.
 
Product safety
 
Thermal printer can print the traceability of food and beverage products directly markers, such as the date and the batch code, is an effective way, and will continue to follow to protect consumers. It allows distributors, retailers and the authorities tracking, more rapid recall and delete sales infected fresh agricultural products and processed meats. The market demand will also increase in the future, because more developing economy transformation started to follow the model of developed countries.
 
Government regulations
 
Product tracking, authorized by the government can stimulate the thermal printer of the growing market. As in the United States have legislation that would increase the dye diffusion of plastic card printer supplies and demand.
 
The us food and drug administration also issued a similar law in 2004, for thousands of pharmaceutical and biological products label, bar code is also directly contributing to the demand for thermal print products have risen sharply.
 
 
Source: net win
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